Security

Trust Hacking — Startup Growth

“Leverage 6 Psychological Triggers to Gain Immediate Trust and Sell More” Manipulation leads to disruption. Disruption of our normal habits and challenges to our normal biases can motivate changes in behavior, especially when buying products and services with which we were formerly unfamiliar. Trust Trigger #1: Ingroup Bias Trust Trigger #2: Mere-exposure effect   Trust …

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