The big question is how do older tech companies extend their cultural imperatives to embrace the agility and flexibility of the newer cloud providers?
This tech exec was selling back-up cloud-based storage that was bundled with a perimeter appliance for $5 a GB five years ago. I am glad that we got out of that business quickly. Changes in competition, approach to pricing, investment costs, and support philosophy have radically impacted business.
I would give a hats-off to IBM – as a great example of a company that learned from its mistakes in the 90s and quietly embraced the requirements of the cloud. Another good example is Cisco.
The other old-timers – HP, Intel, GE, Motorola, Microsoft – have a ways to go, in my opinion.
Thanks to Sharon Florentine and CloudTweaks